Are You Asking Yourself One or All of These Questions?
If you are then we can help.
The Mobile Phone Market is HUGE. It is 2 and a half times larger than the internet at 5 billion users against 2 billion who use the web.
They are everywhere, in fact it is the one of the only things you cannot do without when leaving the house or office. Second only to door keys.
For such a mass appeal and crucial technology it is amazing how under utilised Mobile Phones are when it comes to business in the UK.
Everyone at the moment is declaring “its the web you need to be on in business” however have you seen people lately. EVERYONE is on the phone. In fact a phone is not a phone anymore. It is a web browser, an email platform, a diary, a games machine, a GPS device, a calculator, a book, a map the list goes on and on. And that’s just adults, the buyers of tomorrow (teenagers) use mobile phones like they are attached to their bodies, they never put them down!
Ask yourself another question
“When was the last time I tried to get NEW CUSTOMERS by reaching them on their mobiles?”
We are not talking about phoning them, as we have already said, phones are not just phones anymore. We are talking about reaching them when they are browsing the mobile web, using an application even playing a game.
We are talking reaching every iPhone, Blackberry, iPad, Nokia etc in YOUR CITY with YOUR message!
That is where DigitalSpace Marketing can help your company reach this huge audience.
Mobile is growing.
The latest data shows that Mobile Phone Adverting has increased 79% in 2010 compared to 2009. Considering the current economic climate where companies are slashing advertising budgets in all other areas this in itself proves something is working. In these cost conscious times companies are moving their advertising spend into areas that are performing and getting the best ROI. That is why traditional methods of advertising like Newspapers, Radio, TV, Magazines etc are all down double digits year on year. How come Mobile has such a large influx of that advertising spend. There are some good reasons.
Why is Mobile Phone Advertising Growing?
- It Works
- Huge increase in smartphone technology (iPhones, Blackberries, HTCs etc)
- Apple and Google have changed focus to become “Mobile” companies.
- Interactive Advertisments
- Large ROI for Advertisers over traditional media
What are the Benefits of Local Mobile Ads.
INTERACTIVITY
Unlike traditional media Mobile Ads are truly interactive.
You place an Ad on all the smartphones in your area, a potential customer clicks it, their mobile phone calls your sales team, DIRECT. No money spent on websites, no writing down the number to maybe call later and no distraction from other things, you get to talk to the potential customer when they are thinking about your service.
If you want your potential customer to have a more detailed explaination of your product or service you are offering you before they ring you we can link the Ad to a mobile minisite. This site can have many options including a “Request Call back” field, an email submit field, a “Call Me” function or even a map of where you are located with directions on how to get there from where they are. The possiblities are endless.
Immediate response to advertisements.
As soon as your Ad is live the networks start to send it out and the phone starts ringing. No waiting for publications to be printed or Ad slots to become available. This is great for promotions or “one hit” Ads to boost profit. For instance you may be a restaurant and have had a lot of bookings cancel for that night, why not send out an Ad with an offer for 10% off a meal or a free bottle of wine for that night only. We will be able to turn around Text Ads in an hour so you can start filling the cancelled bookings that afternoon.
No leafing through phone directories with thousands of competitors listed around you.
Improve your company image by being on the latest technology platforms and the latest devices. We can even target the new iPad as well as smartphones.
Smartphone users tend to have higher income and when they spend they tend to look for quality over price.
Types of Local Mobile Ads.
For a full breakdown of what the Ads look like and what Creatives we can add to them please visit our Types Of Mobile Ad Page.
How do I order an Ad from DigitalSpace Marketing?
Because of the various work needed for the many Ad types there is not a simple “BUY NOW” button for our Mobile Marketing Service.
We will need you to fill in an Ad Booking form and submit it to us so we can give you an accurate campaign cost.
You can download a form from here —> Word Document or PDF . Just right click and select “Save As” from the menu.
You can email the finalised form to Sales@digitalspacemarketing.co.uk for a quotation.
OK, but what are the rough costs?
As a guide the cost a “Click to Call Ad Banner with no Mobile Optimised Landing Page is around £60 for the design of the Banner (unless you have your own) and then £9.95 CPM (thats cost per thousand views).
Obviously with a specifically designed mobile landing page for your company their will be an additional cost for the design and hosting. This can range from £160 (single page) to £2,000 depending on the amount of pages and sophistication of the Mobile Optimised Website.
One thing you can be sure of. We will keep your costs to a minimum and ONLY offer you what you need.